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M - Class
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The first collaboration of Attart Off Road Park with Mercedes Benz Hellas came with the presentation of M-Class in September 2005. The facilities of the Park welcomed the members of the Press for the presentation of the car in the Greek market. After the presentation to the Press, for a period of 7 months Mercedes-Benz Hellas and the sales network selected the facilities of the park for the presentation of the car in the target market via daily test drive events. The effectiveness and influence of the team of Attart Off Road Park is defined by the sales of the car during the introductive period. The daily test drive events supported the extremely dynamic communication policy for the new model. Photo at the Gallery |
 
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